Why is the Bbb icon a watermelon? Watermelon is a wonderful fruit. Seeing it can make one happy, and it’s delicious when you take a bite. Full of lycopene (antioxidant) and helps with hydrating. Loved by all for its friendly presence, it is functional—precisely what Bbb strives to be. And so that is why we made this watermelon bag. It fits a small-sized (roughly 2–3kg) watermelon. The interior lining is insulated, so the watermelon will stay chilled as you lug it from one place to another.

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We also recommend using it like a regular city bag. Note the smallish handles.

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It has an adjustable strap so that it can be worn in a crossbody style, like here.

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It will allow you to enjoy the beach or the pool without worrying about getting the contents wet. So loveable, just like a watermelon.